The Famous Grouse encourages a responsible attitude to drinking alcohol, both by the public and our employees. We are proud of our brand which, when responsibly consumed, contributes to a balanced and healthy lifestyle. As a respected member of the global drinks industry, we are committed to ensuring our products are promoted in a responsible manner. The Famous Grouse recognises and follows both statutory regulation and voluntary codes of conduct on the advertising, sponsorship and marketing of beverages in every country in which our products are sold. For more information visit www.drinkaware.co.uk , which gives "hints and tips about having a good time without drinking too much".